#SMSSummit First Responders – Logo Design

Branding + Identity Graphic Design, Logo Design, Social Media Design, Virtual Events
#SMSSummit First Responders – Logo design

LMI+D creative studio designed a badge-style logo for the Social Media Strategies Summit First Responders conference. LMI+D has been branding the @smssummit events for over a decade by first starting with the social media icon globe.  The challenge for this new brand for the #SMSSummit was to incorporate the social media icon globe into what would take the form of a universal badge.

Here is the badge logo with the event title.

 

Conference brochure design (cover).

 

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#SMSSummit for Public Agencies & Government

Graphic Design & Innovation, Logo Design, Social Media Design, Uncategorized
LOGO DESIGN
Social Media Strategies Summit Public Agencies & Government

Branding and identity development for the Social Media Strategies Summit. This logo was developed for the Public Agencies & Government portfolio of the #SMSSummit series.

I developed a circular badge style logo to share that same familiar presence as the presidential seal.

Shown against both dark  and light backgrounds.

Social media of the past [left]  versus social media of today [right] for our presidents.

#SMSSummit // Social Media Strategies Summit Public Agencies & Government is a virtual event for 2021.

 

Branded Stories // Selected works from LMI+D Creative Studio

Branding + Identity Graphic Design, Graphic Design & Innovation

Late Summer 2020 – A Typographical Presentation

The latest works from the LMI+D creative studio are presented here through animation and static imagery.

LMI+D Branded Stories

A new logo for BrandStrat Conference using bold colors choices in black and cyan along with a more modern font updated the previous look from a few years past. The client, GSMI, was pleased with the result and the look of the logo reversed while it occupies the website.

The “Direct Connect” logo was created for a member benefit for members of the NCIA – The National Cannabis Industry Association.  You can see the logo in place here:  DIRECT CONNECT.

Finally, Marchesi, which was launched earlier this year, was a design based upon modern luxury using gold foil throughout the application of the logo on labeling.

The back cover of “Branded Stories” in using a positive palette.

The front cover of “Branded Stories” in using a traditional all black palette.

 

Request your PDF of this presentation by visiting LMI+D Studio  and requesting one. Or send the studio a request through this form:

 

FutureSense + NCIA – 2019 Cannabis Compensation Survey

Cannabis Branding & Identity, Graphic Design & Innovation
Did you take the survey? TAKE THE SURVEY   >>  HERE  <<

I provided creative direction and graphic design for this interactive PDF about cannabis salaries. I organized the salaries into a bar graphs to visually depict the salary ranges for the different professions within the cannabis space.

The 2019 Cannabis Compensation Study: The Inaugural Survey powered by FutureSense in collaboration with the NCIA. Download the Report HERE.

Be counted!  TAKE THE SURVEY   >>  HERE  <<

Cover design for the joint survey between FutureSense and the NCIA.     

Customized quantification of the salaries display the results that instantly tell a visual story.

Blockchain Health // Concept Illustration + Conference Identity Development

Branding + Identity Graphic Design, Conference, Trade Show + Expo Design
What’s in your DNA?  Base pairs, of course!

Just when I never thought I’d use my undergraduate minor in biology, that rudimentary knowledge of DNA and base pairs is being used in this illustration below.

The idea of Blockchain Health (#BlockchainHealth) is security within the health care industry. This illustration below initially had numbers in the chains and not the base pairs of “ATCG” (Adenine, Thymine, Cytosine & Guanine). I contacted the illustrator and asked if the illustration could be altered and this is the result of the collaborative effort. The base pairs are now in the chain! It is perfect.

You can purchase this illustration through Shutterstock here: Base Pair Chains

The digital illustrator goes by the user name of “Rost9” whose real name is Rostislav Zatonskiy. His email is: rostislav.zatonskiy@gmail.com

Event site here > Blockchain Health Summit

ADVOCATING // Pop-Up Banner Design for the NCIA

Cannabis Branding & Identity, Conference, Trade Show + Expo Design, Graphic Design & Innovation
Pop-Up Trade Show/Expo Banner Design (33×78) for the NCIA (@NCIA #NCIA)

I received a request to create a 33×78 banner.  I was initially given their most recent class photo taken in Washington DC and to use this in the banner (top photo).  I submitted several potential design layouts but the photo was not quite working within the live area. I decided to combine 2 photos to better address the abundance of  live area within the banner. I silhouetted the class photo (using the pen tool) and then removed the sky from the state capitol building below and combined them.

Next, I started working on the typography. I wanted focus on the word “Advocating” and tried different techniques and colors to achieve a 60’s Avant Garde style.

First Horizontal.

Then Vertical (turned 90 degrees).

But what if I just stacked the letters by cutting the words into 3 rows and used these letter forms really, really large? The human brain can process this. It will read this word as “Advocating.”

With the photos combined, the “Advocating” typography and the other required elements for the signage, I was able to create a bold statement piece for the NCIA (National Cannabis Industry Association) to display at their booth at trade shows and events.

I’ve been Pinned! SMSS Las Vegas 2015 // Pinterest

Conference, Trade Show + Expo Design, Poster Design

SMSS // Social Media Strategies Summit Las Vegas 2015
Looks like someone really appreciated the graphic design for the on-site booklet that was distributed at the 2015 Social Media Strategies Summit in Las Vegas.  This piece was US letter sized, 4/4, 60 pages and spiral bound.

Here are a few examples of the signage that was created for this event including sponsor signage for TrackMaven.

For the full conference identity and the supporting materials that were designed, please visit LMI+D.

Social Media Strategies Summit // Sponsor Guide 2016

Conference, Trade Show + Expo Design, Graphic Design & Innovation
Social Media Strategies Summit  >> Sponsor Sales Guide

I designed a branded sponsor guide for the sales team at GSMI to sell their Social Media Strategies Summit event.  Designed as a fully interactive PDF for seamless communications between sales team member and their prospect.

 

 

 

Male Iguana: How Naughty? [Venn Diagram Example]

Graphic Design & Innovation
Male Iguana: How Naughty?

Here’s an example of a Venn Diagram showing the three main aspects of a male iguana behavior: Being vegetarian, being “in season”, and the frequent head bobbing. Each specific behaviour is represented by each large, colored circle. The overlapping sections create more distinct behaviours and where all 3 intersect is why the male iguana is well, so naughty.  The smaller, outer circles indicate the interactive behaviors with the human female (“handler”, “mommy”, “human”) and their behavioural result.

More on the Naughty Male Iguana can be seen HERE.