Digital Pharma™ East | ExL Pharma |> Conference Pre-Mailer // Direct mail

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Digital Pharma™ East (2012) pre-mailer. The concept was to place all the marketing information in a hand held tablet that was realistically sized. Conference information included sponsor logos, speaker faculty names, key metrics statistics and social media handles. ExL icon globe designed by outside source/designer.
4 panel, 4 color, 7.31 x 9.5, 100 lb cover, self-mailer.

Structured Finance 2008 – Marketing Brochure for Conference Events

Branding + Identity Graphic Design, Conference, Trade Show + Expo Design, Finance & Business

Marketing brochure advertising the 2008 Structured Finance conference events.

The design request was to create something “lighter” than the earth-toned palette used the previous year. The solution was a monochromatic tone of a soft blue-gray color utilized throughout. A simple digital illustration of a map and an abstract textured background was used for the cover as well as in select sections of the brochure.