Japanese Securitization Real Estate & Finance – Conference Brochure
From 2001 to 2009, I was the Art Director for the conference organizer Information Management Network (IMN). This particular brochure was translated into Japanese and had a side by side layout with English on the right and kanji on the left.
Basel III Securitization Framework Support > Sell Sheet
Create a 2 page, sell sheet document using the Black Swan branded red color with bold typography (News Gothic).
TOP & SECOND IMAGE > Views of the front page.
THIRD IMAGE > View of the back page.
BOTTOM IMAGE > How many info graphics were designed before a final solution was chosen?
There were several ideas and layouts. The final rendering was to point all aspects of the “formula” to the solution. Instead of showing the formula constructed from the top down or the bottom up, it was re-designed so it would all flow into the solution.
Black Swan Consulting // Identity
Leading Fixed Income Specialist
I designed a company information sheet that maintained the modern and sleek design that I developed for Black Swan Consulting LLC. Traditional black and white photography was used as a backdrop for this NYC based consulting firm along with the dominant red coloring that maintained the previously established identity & brand. US letter size of 8.5 x 11, dual side.
Marketing brochure advertising the 2008 Structured Finance conference events.
The design request was to create something “lighter” than the earth-toned palette used the previous year. The solution was a monochromatic tone of a soft blue-gray color utilized throughout. A simple digital illustration of a map and an abstract textured background was used for the cover as well as in select sections of the brochure.
The goal of this Structured Finance event marketing brochure was to connect sponsors with all of IMN’s upcoming 2005 conference events. While this was a copy-intensive piece the design successfully presented the 2005 conference year with clean lines, sophistication and a lot of rich, teal-blue tones.